Sr Marketing Manager - Now Hiring
JOB SUMMARYLead the marketing efforts, both internally and externally, for all Medline Customer Experience Team multi-customer initiatives, including:
Medline Institute leadership programs, webinar series, and Medline Institute custom, in-field executive events Manage the day-to-day activities of the Medline Institute Advise Sales Segment and Division-based Event Owners on best practice for leading and marketing field-based speaker dinners, roundtables, focus groups, advisory boards, etc.
MAJOR RESPONSIBILITIES Lead and help facilitate, alongside Medline Institute Faculty, all Medline Institute executive leadership programs, Medline Institute regional programs in the field, Medline Institute Supply Chain programs in the field, Medline Institute Branch Experience programs in the field, and Medline Institute Webinars.
Manage Medline Institute Faculty contracts and ensure adherence to compliance rules.
Manage and cultivate all Medline Institute Faculty relationships Develop a Compliance Annual Plan to include all Medline Institute activities.
Update as activities are added or change to ensure ongoing adherence to compliance rules.
Market all Medline Institute events; develop an annual marketing plan and budget covering all Medline Institute strategies and activities.
Perform all appropriate marketing across all multi-customer events, including presenting on a regular basis to executive leadership, sales leadership and the sales force, along with all direct and indirect marketing tactics as appropriate.
Monitor the needs of the healthcare industry and executive leadership program marketplace; develop new Medline institute executive leadership programs, supply chain programs, regional programs, and webinars as appropriate.
Work with professional Faculty, both internal (supply chain) and external to develop courses ensuring high interactivity, engagement, intellectual level, executive applicability, and practical use.
Recruit new Medline Institute Faculty Members both internally and externally as appropriate, and manage contracting for these individuals, ensuring adherence to compliance rules.
Create and manage event registration platform for all multi-customer events.
Develop annual Medline Institute curriculum covering all Medline Institute activities, including session dates, times, and locations; ensure alignment with all Medline Institute Faculty.
Develop annual Medline Institute Curriculum Brochure to market curriculum broadly within the healthcare industry.
Lead all communication activities with Medline Institute attendees, including broad distribution of Medline Institute Curriculum Brochure, pre- and post-event relationship development, and event logistics communications.
Advise Sales Segment and Division-based event owners of field-based customer speaker dinners, roundtables and advisory boards on best practice for leading and marketing their specialty events.
Develop and maintain marketing materials that support this effort.
Qualifications :
COVID-19 Vaccination Please be aware that Medline requires all employees starting in this position to be fully vaccinated against COVID-19.
This position will require the successful candidate to provide proof that they are fully vaccinated by their start date.
Medline is an equal opportunity employer, and will provide reasonable accommodations to those individuals who are unable to be vaccinated for COVID-19 consistent with federal, state, and local law.
Education Bachelor's degree.
Work ExperienceAt least 4 years overall marketing experience to include at least 2 years of event marketing experience in addition to experience including creating and executing marketing plans, strategies, and budgets.
Knowledge / Skills / Abilities Negotiations experience and competence.
Position requires high customer-focus and orientation, including with internal customers and stakeholders.
Must be a self-starter:
self-directed, proactive, when faced with a challenge finds a solution immediately to recommend.
Comfortable, confident and competent influencing across all departments and levels of the organization.
Sense of urgency.
Ability to see the big picture coupled with detail orientation.
Ability and experience anticipating others' needs and addressing them in short order.
Experience prioritizing workload and scheduling effectively in order to meet deadlines.
Experience communicating with executives and their assistants in a highly professional way, both verbally and in writing.
Strong verbal and written communication skills to include presentation skills, and influential writing skills Confidence and professionalism in front of an executive-level audience and large groups Ability to maintain poise in the midst of large groups and frenetic activity Position may require travel up to 20% of the time for business purposes (within state and out of state).
PREFERRED JOB REQUIREMENTSEducational focus on business, marketing and/or leadership.
MBABusiness leadership experience to ensure comfort and familiarity with executive topics presented by the Medline Institute, and ensure curriculum rigor.
Healthcare Industry experience.
Salary:
$64 per hour.
Estimated Salary: $20 to $28 per hour based on qualifications.
Medline Institute leadership programs, webinar series, and Medline Institute custom, in-field executive events Manage the day-to-day activities of the Medline Institute Advise Sales Segment and Division-based Event Owners on best practice for leading and marketing field-based speaker dinners, roundtables, focus groups, advisory boards, etc.
MAJOR RESPONSIBILITIES Lead and help facilitate, alongside Medline Institute Faculty, all Medline Institute executive leadership programs, Medline Institute regional programs in the field, Medline Institute Supply Chain programs in the field, Medline Institute Branch Experience programs in the field, and Medline Institute Webinars.
Manage Medline Institute Faculty contracts and ensure adherence to compliance rules.
Manage and cultivate all Medline Institute Faculty relationships Develop a Compliance Annual Plan to include all Medline Institute activities.
Update as activities are added or change to ensure ongoing adherence to compliance rules.
Market all Medline Institute events; develop an annual marketing plan and budget covering all Medline Institute strategies and activities.
Perform all appropriate marketing across all multi-customer events, including presenting on a regular basis to executive leadership, sales leadership and the sales force, along with all direct and indirect marketing tactics as appropriate.
Monitor the needs of the healthcare industry and executive leadership program marketplace; develop new Medline institute executive leadership programs, supply chain programs, regional programs, and webinars as appropriate.
Work with professional Faculty, both internal (supply chain) and external to develop courses ensuring high interactivity, engagement, intellectual level, executive applicability, and practical use.
Recruit new Medline Institute Faculty Members both internally and externally as appropriate, and manage contracting for these individuals, ensuring adherence to compliance rules.
Create and manage event registration platform for all multi-customer events.
Develop annual Medline Institute curriculum covering all Medline Institute activities, including session dates, times, and locations; ensure alignment with all Medline Institute Faculty.
Develop annual Medline Institute Curriculum Brochure to market curriculum broadly within the healthcare industry.
Lead all communication activities with Medline Institute attendees, including broad distribution of Medline Institute Curriculum Brochure, pre- and post-event relationship development, and event logistics communications.
Advise Sales Segment and Division-based event owners of field-based customer speaker dinners, roundtables and advisory boards on best practice for leading and marketing their specialty events.
Develop and maintain marketing materials that support this effort.
Qualifications :
COVID-19 Vaccination Please be aware that Medline requires all employees starting in this position to be fully vaccinated against COVID-19.
This position will require the successful candidate to provide proof that they are fully vaccinated by their start date.
Medline is an equal opportunity employer, and will provide reasonable accommodations to those individuals who are unable to be vaccinated for COVID-19 consistent with federal, state, and local law.
Education Bachelor's degree.
Work ExperienceAt least 4 years overall marketing experience to include at least 2 years of event marketing experience in addition to experience including creating and executing marketing plans, strategies, and budgets.
Knowledge / Skills / Abilities Negotiations experience and competence.
Position requires high customer-focus and orientation, including with internal customers and stakeholders.
Must be a self-starter:
self-directed, proactive, when faced with a challenge finds a solution immediately to recommend.
Comfortable, confident and competent influencing across all departments and levels of the organization.
Sense of urgency.
Ability to see the big picture coupled with detail orientation.
Ability and experience anticipating others' needs and addressing them in short order.
Experience prioritizing workload and scheduling effectively in order to meet deadlines.
Experience communicating with executives and their assistants in a highly professional way, both verbally and in writing.
Strong verbal and written communication skills to include presentation skills, and influential writing skills Confidence and professionalism in front of an executive-level audience and large groups Ability to maintain poise in the midst of large groups and frenetic activity Position may require travel up to 20% of the time for business purposes (within state and out of state).
PREFERRED JOB REQUIREMENTSEducational focus on business, marketing and/or leadership.
MBABusiness leadership experience to ensure comfort and familiarity with executive topics presented by the Medline Institute, and ensure curriculum rigor.
Healthcare Industry experience.
Salary:
$64 per hour.
Estimated Salary: $20 to $28 per hour based on qualifications.
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